![]() Spam / Honeypot Detection (bots, bad emails, spam seeds).Detect Role-Based Accounts Detect “Junk Collector” Emails (disposable addresses).DNS Record Verification (Invalid Domains).Here is a brief explanation of the typical checks a bulk email verification service performs: Clickback performs many more hygiene checks than the ones listed below when you upload your lists, and that’s just scratching the surface of how it helps your campaigns succeed. The simplest of bulk email checkers will go through the basic list validation and legitimacy checks listed below. If you don’t run your contact list through a verification service, chances are your campaign will not reach its full potential. The goal is to remove the email addresses that could potentially waste your time (and budget), and negatively impact the overall deliverability of your campaign. How a Bulk Email Verification Service Works: Your sender score remains untouched because our software delivers your unsolicited email campaigns from our own dedicated IPs. More importantly, you can avoid damaging your sending reputation.Ĭlickback includes a top-notch bulk email verification process that runs your purchased list through a variety of health checks to boost deliverability. With spam traps and invalid addresses removed, the performance of your email marketing campaign will jump, because you won’t waste time sending messages to contacts that don’t exist. If the validation process is completely successful, all bad email addresses should be filtered out. The standard rate of verification accuracy among the many services available is 97% or above.Īll list verification services aim to produce a healthy, active list of real email addresses, but no two proprietary algorithms are the same. The process of “ list cleaning” confirms the legitimacy of the contact records by omitting email addresses the service deems to be invalid. The main goal of the verification process is to remove emails that will bounce back on a given email marketing campaign, or otherwise aren’t suitable to send to.Ī bulk email verification service will analyze each of the email addresses on the list by running it through a number of validation checks. What Does Bulk Email Verification Mean?Ĭompanies use a bulk email list verification service when they need to send an email campaign to a list of cold contacts. To keep your sender reputation, deliverability rate, open rate and conversion rates at a healthy and sustainable level, do yourself a favor and use a bulk email verification service before sending that large campaign. ![]() Spam traps, complaints, high bounce rates, and a whole host of other nasty surprises can all impact your sender reputation.Įmail marketing is still considered to be one of the most cost-effective and quickest ways of reaching a targeted audience, but the quality of your mailing list is more important than its size. This includes maintaining a healthy sender reputation in the eyes of internet service providers (ISPs) to keep email deliverability rates high. Today’s B2B marketers are faced with many challenges, and one of them is managing their company’s digital reputation.
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